DEWI, Sita et al.
 The effect of lifestyle and brand image  On Customer’s Purchase Decision.
<strong>International Journal of Informatics, Economics, Management and Science</strong>, [S.l.], v. 4, n. 1, p. 34-41, jan. 2025.
ISSN 2809-8471.
Available at: &lt;<a href="https://www.journal.stmikjayakarta.ac.id/index.php/ijiems/article/view/1770" target="_new">https://www.journal.stmikjayakarta.ac.id/index.php/ijiems/article/view/1770</a>&gt;. Date accessed: 06 july 2025.
doi: <a href="https://doi.org/10.52362/ijiems.v4i1.1770">https://doi.org/10.52362/ijiems.v4i1.1770</a>.